Roger Fisk began working for the first Obama campaign in 2007. He helped create and manage a nationwide grass-roots fundraising team that focused on low-dollar donor events and raised US$100 million in 11 months. He was directly responsible for coordinating and managing the media’s coverage of over 150 events across the country. In the first Obama Administration, Roger helped design and implement trade missions before working on the re-election campaign. Outside politics, he has advised many Fortune 500 companies on their PR and marketing strategies.
An interactive workshop with Roger Fisk brings you into direct contact with the lessons, tools and organizational strategies that propelled Barack Obama to victory in two presidential campaigns.
The benefits of this masterclass are multiple for every professional involved in connecting millions of people with ideas, products, movements and trends. Because the Obama campaigns were so different is directly connected to why they won. This workshop shows you how it all happened.
