Belinda Parmar OBE is a diversity campaigner and the CEO of The Empathy Business and a Non-Executive Director for the Ministry of Defence. Belinda uses the science of empathy to change the way companies transform their organisations focusing on leadership, communications and operations.
Belinda Parmar is the creator of the Global Empathy Index which was published in the Harvard Business Review- the first index to measure empathy and inclusion at scale. Belinda works with large companies to implement hundreds of ‘nudges’ and interventions that organically build an empathy revolution and give people simple practical ways they can create more inclusive cultures.
Her focus is on belonging and diversity and creating more courageous cultures. Belinda was Empathy-In-Residence at Barclays, Lloyds and Centrica and she created the first ever Empathy Hub in Europe’s largest bank. Belinda was chosen in 2019 to speak at Davos as she is a Young Global Leader for the World Economic Forum. Belinda was awarded an OBE in 2015 by the Queen for her services to women in technology.
In 2020, Belinda Parmar was chosen as one of the top 20 Global Public Figures in Diversity and in 2021 she was voted a top 20 Diversity Champion. Belinda has a law degree and a languages degree and believes that the magic in companies happens when you combine rational and emotional thinking to drive change. Belinda is the author of Little Miss Geek which is used in schools to inspire young women to become tech pioneers and was shortlisted for Woman of the Year 2022 in the Women in IT Awards.
Focuses on the role and power of empathy and practical ways to change a culture.
Focus on diversity and how companies need to understand diverse colleagues and give them the tools to have an honest conversation.
Traditional AI empowers our rational minds, empathic AI will empower our emotional minds. And given the extent to which our decisions as humans are driven by emotions and not reason, AI’s that can intervene at the emotional level will prove to be much more effective in how it revolutionises our working lives. This talk explores the future of AI as well as tools such as ChatGPT 4 and ZOOMIQ that colleagues can use to increase their emotional EQ.
Belinda Parmar OBE and her team at The Empathy Business are the creators of the original Global Empathy Index published in the Harvard Business Review using their EMBRACE model. Leveraging generative AI, Belinda and her team have now scaled their Empathy Index to give companies an empathy ranking.
Companies want live data that can give them an accurate ranking of how empathic they are against their top 10 competitors and also help them identify with precision where the biggest empathy deficits and strengths are. Using ChatGPT alongside BERT embeddings, our EMBRACE model can quickly analyse large amounts of data offering insights into how a company’s employees feel and also the way a company communicates.
GPT-4 represents a breakthrough in the field of large language models, with its ability to comprehend complex texts and navigate the subtle nuances of language. With our Empathy Index 2023, we are able to systematically extract nuanced sentiments, including trust and belonging, from text, enabling us to better understand the thoughts and feelings behind the words of staff, customers and society at large.
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