Dr. Alexander (Alex) Osterwalder, founder & CEO of Strategyzer, is one of the world’s most influential strategy and innovation experts. A leading author, entrepreneur, and in-demand speaker, his work has changed how established companies do business and how new ventures get started.
Ranked among the top 10 of the leading 50 management thinkers worldwide and a visiting professor at IMD, Osterwalder is known for simplifying the strategy development process and turning complex concepts into digestible visual models. Together with Yves Pigneur, he invented the Business Model Canvas, Value Proposition Canvas, and Business Portfolio Map – practical tools that are trusted by millions of business practitioners from leading global companies, including Microsoft, Coca-Cola, Nestlé, Mastercard, Sony, Fujitsu, 3M, Intel, Roche, Colgate-Palmolive, and many more.
Strategyzer is an innovation powerhouse, providing online courses, applications, and technology-enabled services to help organizations effectively and systematically manage strategy, growth, and transformation.
Osterwalder’s books include the international bestseller «Business Model Generation», «Value Proposition Design», «Testing Business Ideas», «The Invincible Company,» and «High-Impact Tools for Teams».
He holds the Strategy Award from Thinkers50 and the European Union’s inaugural Innovation Luminary Award. In 2019, Osterwalder chaired the prestigious Drucker Forum, the premiere annual business management conference. A frequent and popular keynote speaker, Osterwalder travels the world discussing his ideas and strategies at Fortune 500 companies, premiere innovation conferences, and leading universities.
He holds a doctorate from HEC Lausanne/Switzerland and is a founding member of The Constellation, a global not-for-profit organization connecting local responses to global issues around the world.
Innovation Leadership; Innovation Culture; Managing an Innovation Portfolio; Building an Innovation Ecosystem; Innovation Metrics; Innovation Funding; De-Risking; Evidence-based Decision Making; Killing Ideas; Disruption.
Competing Beyond Technology and Product Innovation; Business Model Innovation; Business Model Patterns; Competitive Differentiation.
Value Propositions, Differentiation; Understanding Customers; Jobs-to-be-Done Framework; Testing and Adapting Value Propositions.
Testing and Adapting Ideas; De-Risking; Experiment Library; Lean Startup Methodology; Innovation Project Scorecard; Innovation Metrics; Evidence-based Decision Making.
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