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Keynote SpeakerRita Clifton

'Brand guru' - the Financial Times

Rita Clifton CBE has been called ‘The doyenne of branding’ by Campaign magazine, ‘Brand guru’ by the Financial Times, and the Daily Telegraph described her as ‘The Brand Leading the Brands’. She is one of the world’s leading experts on brands and branding, and is a speaker, facilitator, writer, business... Read more

Watch Rita Clifton in action

Popular Talks by Rita Clifton

  • Marketing and Branding
  • Leadership
  • Customer Service
  • Branding
  • Marketing
  • Women on boards
  • Communicating sustainability

Biography

Rita Clifton CBE has been called ‘The doyenne of branding’ by Campaign magazine, ‘Brand guru’ by the Financial Times, and the Daily Telegraph described her as ‘The Brand Leading the Brands’. She is one of the world’s leading experts on brands and branding, and is a speaker, facilitator, writer, business leader and portfolio director.

 

Rita Clifton has worked with many of the world’s leading companies on their brand strategy, as well as start-ups and ambitious businesses in just about every sector.

 

She was Vice Chairman and Strategy Director at Saatchi & Saatchi in its most successful period, and over fifteen years was London CEO and then Chairman at Interbrand, the world’s leading brand consultancy. She now has a portfolio of directorships, including as Chair of BrandCap, the brand consultancy for the boardroom.

 

Rita Clifton speaks around the world on how and why brands are the most important assets any organisation has, in any sector, and why branding needs to be the central organising principle for any organisation to generate sustainable value. She also speaks on subjects as diverse as leadership, innovation, corporate reputation and communicating sustainability as well as all aspects of branding and marketing, including personal and nation branding, branding in the digital age, how to build a world class brand, and women on boards. Her writing has included the best-selling book ‘The Future of Brands’, and two editions of The Economist book ‘Brands & Branding’ (buy on Amazon).

 

Rita has featured on a wide variety of TV and radio programmes on business, brand, marketing and communication issues, including CNN, BBC Breakfast, Channel 4 News, BBC World Service, Sky, Radio 4 Today programme and Radio 5 Live.

 

In addition to speaking and writing about brands, Rita’s current portfolio of chairing and non-executive directorship roles, include Bupa, Nationwide, ASOS and Populus (the opinion pollster to The Times and reputation research consultancy). Her pro bono activities include the boards of WWF, The Henley Festival and Chair of the leading practical sustainability organisation, The Conservation Volunteers.

 

Rita has been on the Advisory Board at the Judge Business School at Cambridge University and in 2006 was appointed Visiting Professor at Henley Management College.
Rita has been voted one of the 75 Women of Achievement in the fields of advertising, media and marketing over the past 75 years, has been named in the Power 100 list by Marketing magazine, and shortlisted for the Credit Suisse Outstanding Business Woman of the Year. Rita has been recognised in the Debrett’s 2015 list as one of Britain’s 500 most influential people.

 

In 2014 Rita Clifton was awarded a CBE in the New Year’s Honours List for Services to the Advertising Industry.

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How to book Rita Clifton as a keynote speaker

How do I book Rita Clifton for a keynote speech?

You can book Rita Clifton through London Speaker Bureau by submitting the enquiry form on this page or calling our team. One of our consultants will respond promptly with Rita's current availability, speaking fees and any specific requirements for your event.

What are Rita Clifton's speaking fees?

Rita Clifton's speaking fees depend on the event format (in-person or virtual), the location, the length of the engagement and the level of customisation required. Please contact London Speaker Bureau for an up-to-date fee quote for Rita tailored to your event.

What topics does Rita Clifton speak about?

Rita Clifton speaks on Business & Management, Inspirational Women. Talks can be shaped around your audience, industry and strategic objectives - share your event brief with London Speaker Bureau and we will work with Rita to align the content with your delegates and goals.

Is Rita Clifton available for international events?

London Speaker Bureau can book Rita Clifton for events worldwide, subject to Rita's schedule. Please send us your event date, location and format and we will confirm availability and handle travel and logistics on your behalf.

Does Rita Clifton deliver virtual or online keynotes?

Virtual and hybrid keynotes are now a standard part of the speaking industry. Please contact London Speaker Bureau to confirm whether Rita Clifton is available to deliver a virtual session for your event and on which platform (Zoom, Microsoft Teams, a bespoke studio or your own).

How long is a typical keynote by Rita Clifton?

Most keynote speeches run between 45 and 60 minutes, often followed by a 15-30 minute Q&A. Other formats - shorter conference slots, panel appearances or longer workshop sessions - may also be possible. Share your agenda with London Speaker Bureau and we will confirm what Rita can accommodate.

Can Rita Clifton tailor the keynote to our industry and audience?

London Speaker Bureau will brief Rita Clifton on your audience profile, sector and objectives so the keynote can be shaped around your event. The level of customisation possible depends on the speaker and the lead time - contact us with your brief and we will confirm what Rita can offer.

What languages does Rita Clifton present in?

Rita Clifton delivers keynotes in English. This profile may not list every language available; ask London Speaker Bureau to confirm. If you require simultaneous interpretation or a multilingual format, please mention this in your enquiry and London Speaker Bureau will arrange it for you.

What makes Rita Clifton a strong fit as a keynote speaker?

Rita Clifton's areas of expertise include Business & Management, Inspirational Women. To get a clear sense of Rita's style, credentials and how they engage an audience, please review the biography, popular talks and any videos or testimonials shown on this page, or request a detailed speaker brief from London Speaker Bureau.

What kind of events can Rita Clifton speak at?

Rita Clifton can be booked through London Speaker Bureau for corporate conferences, leadership events, internal team meetings, association gatherings and private client engagements where expertise in Business & Management, Inspirational Women is relevant. Details of Rita's background and previous engagements are included in the biography above; contact us if you would like a more detailed list of past clients or case studies.

Does Rita Clifton offer workshops, panels or fireside chats in addition to keynotes?

Beyond keynote speeches, many of the speakers on our roster also take part in workshops, executive masterclasses, panel discussions and fireside chats. Contact London Speaker Bureau with your preferred format and we will confirm what Rita Clifton is able to offer alongside or instead of a keynote.

How far in advance should we book Rita Clifton?

We generally recommend enquiring at least three to twelve months in advance to secure your preferred date with Rita Clifton, particularly during peak conference seasons. Where possible we also accommodate shorter lead times - please contact London Speaker Bureau to check Rita's current availability for your dates.