Samantha Johnson – Keynote Speaker

FIFA Event Host, International Sports Anchor, Awards Host, Diversity and Inclusion speaker, Motivational Speaker, Sports speaker, Moderator, MC

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Specialist Subjects

Sport
Leisure industry
Women and equality
Wellness and Mental Health
Diversity
Inclusion
Resilience

Topics

Language

English

Biography

Samantha Johnson is an award-winning international sports broadcaster, with a track record hosting at some of the biggest sports events on the planet.

Part of the FIFA family, Samantha Johnson had the prestigious role of co-hosting the 2022 World Cup Draw, watched by tens of millions of television viewers across the globe. She’s also hosted the Best FIFA Football Awards 2022, FIFA 2022 World Cup, European and Intercontinental Play-Off draws, the 2020 Tokyo Olympic Football draw, 2022 Club World Cup draw and the 2021 Futsal World Cup draw, as well as presenting FIFA’s Living Football magazine show.

With over 15 years experience in the sports and media industry, Samantha has worked for some of the world’s biggest sports networks. Currently presenting for the Al Jazeera Media Network, Samantha Johnson spent seven years anchoring flagship sports programmes for TRT World in Istanbul. Samantha has worked with Eurosport, BeIN Sports, and Sky Sports and has covered the 2019 FIFA Women’s World Cup, 2016 and 2020 UEFA European Championships and the 2020 Turkish Grand Prix. Alongside her anchoring duties, Samantha secures exclusive interviews and produces long form features.

Away from the world of sport, Samantha Johnson works closely with UN Women and has hosted and moderated the launch of their initiative ‘Awake Not Sleeping’.

Recent testimonials

"It gives me great pleasure to write this testimonial for Samantha Johnson. I have known her for many years and seen her career at TRT develop . She is an accomplished and professional presenter and interviewer with charm and good knowledge of her subject matter. She hosted a virtual presentation of mine to the Bilgi University in Istanbul and made my job easy"

David Dein MBE, Ambassador for the FA and Premier League

"Samantha was an exceptional host for the launch event of my first book ‘They Don’t Teach This’. I was so grateful to Samantha for how well researched, diligent, informed and caring she was about my work, which meant the Q&A element of the event was so powerful. Sam is an excellent interviewer, her questions have always challenged me to go beyond the conventional cliche and be true and authentic to who I am, which then allows the viewer to learn something. Her passion for sport, travel and life is a pleasure to be around."

Eniola Aluko, Former Chelsea and Juventus forward and England International. Aston Villa Women Sporting Director

"Samantha is a wonderful host. She was very professional, her questions were to the point which gave me the feeling that she was well prepared in advance. Her enthusiasm in knowing about Global Wellness Day and knowledge on the Wellness industry as a whole, really kept the viewers engaged."

Belgin Aksoy, founder of Global Wellness Day

"Samantha is an engaging personality with a wonderful ability to tell stories based on her experiences - an invaluable asset in a broadcaster! She engages the viewer while her friendliness and warmth create a great relationship with her audience. She’s covered many important sporting events, watched real-life drama unfold and met some of the most important personalities in the world of sport. All of this experience has given her a rich background to draw upon and bring to any event in which she is participating. Finally, the skills she utilises in a live studio setting, with multiple cameras and guests are exactly the skills she uses to successfully host or moderate conferences and debates."

Adnan Nawaz - News Anchor

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