A neuro-diverse thought leader who helps organisations navigate uncertainty by uncovering the questions they didn’t know they needed to ask. Tony Fish doesn’t just encourage better questions—he helps teams discover if they’re asking the right ones in the first place. With 30 years of proven judgment and foresight across multiple... Read more
A neuro-diverse thought leader who helps organisations navigate uncertainty by uncovering the questions they didn’t know they needed to ask. Tony Fish doesn’t just encourage better questions—he helps teams discover if they’re asking the right ones in the first place.
With 30 years of proven judgment and foresight across multiple sectors, Tony has consistently anticipated major technological revolutions. His cross-sectoral expertise in decision-making, corporate governance, and sustainability has made him invaluable to organisations facing complex, uncertain environments.
Tony brings contagious enthusiasm and inspiring drive to his work, having spoken at over 300 events on topics including data, innovation, entrepreneurship, and digital trends. He’s authored six books and maintains prestigious academic connections as a Visiting Fellow at Henley Business School, Entrepreneur in Residence at Bradford School of Management, and lecturer at both London Business School and the London School of Economics, where he teaches AI and Ethics.
Recognised as a European Commission expert for Big Data, Tony’s insights stem from both cutting-edge theory and practical wisdom. Believing that effective leadership requires staying grounded, he dedicates eight days monthly to providing hands-on support to his local community through “Help the Aged,” hospice work, and volunteering at a local repair shop.
When you bring Tony to your organisation, you’re not just getting expertise—you’re gaining a catalyst who will transform how your team approaches challenges by revealing the critical questions hiding in plain sight
Based on my 4.8-star Amazon book, “Decision Making In Uncertain Times: How can we become more aware of the consequences of our actions tomorrow?” I focus on how we unwrap incentives, biases, and culture to provide a deeper context for why we, as those who are held accountable and responsible,...
No matter how we articulate a problem, challenge, or opportunity, one undeniable truth persists—uncertainty permeates every facet. Uncertainty is omnipresent, indifferent to the framing we employ, whether the issue is simple, technical, complex, or wicked. From the most straightforward operational decisions to intricate strategic manoeuvres, every plan and its execution...
A foundation of complexity is its complex, and it demands the one thing we are short on, time. Our attention as leadership is not our own and we don’t have capacity to dwell and spend sufficient time to get deep ad dirty with detail, which complexity demands. Therefore, I bring...
The modern leadership challenge in our AI era can be imagined as seven interconnected “games” that we must master simultaneously: Current Picture Game, Power Game, Complexity Game, Collaboration Game, Trust Game, Balance Game, Poker Game. The meta leadership challenge is that we must play all these games simultaneously. However, what...
Europe can no longer rely almost entirely on U.S. tech infrastructure if it wants true digital resilience. Diverging approaches to privacy, data governance, and shifting U.S. policies highlight the need for strategic control. Hosting foreign data centers isn’t enough—Europe must build sovereign capabilities in critical areas like cloud, cybersecurity, and...